|Posted by [email protected] on November 17, 2014 at 9:00 PM||comments (0)|
There are several ways to self publish these days.
Obviously, you can still go to a printer and contract the printing of a quantity of your books. There are also a number of so-called vanity presses who will do just that for you, but normally will provide other services like layout, editing, even certain kinds of promotion - all for a fee, of course.
Thankfully, there are new avenues that allow for true freedom in the publishing process.
|Posted by [email protected] on November 17, 2014 at 8:55 PM||comments (0)|
Today’s journey into authorhood is a fascinating combination of writing (duh) and internet marketing. The web hosting/development service I use (Webs.com) is constantly asking if I want to enhance my SEO (Search Engine Optimization). If I want to found by lots of people on the internet, I have to “optimize” a lot. Not only my actual presence on the search engines, but in the World of the Web.
While these innovations do require learning new tricks, the fact is that there are opportunities for getting the word out about a book that could not have been dreamed of a few years ago. So, what does this mean for the budding author?
You might think it would signal a tidal wave of new books. I won’t pretend it hasn’t contributed to the quantity of new literature available, but it has not produced anything like what you might expect.
For one thing, readership has not automatically increased with the ease of book production. In fact, the internet is, in this area as in all others, a mixed blessing. While a new author can get his book out through the internet, lots of people are so busy with games and flashing instant notes and snaps to each other that they have no time to read.
Then there are the readers themselves – a mixed bag for sure. ‘Paper or Digital’ becomes one of the questions. (Can any avid reader deny the desire to feel and smell that papyrus?)
Thankfully for the new writer there are some great options that allow both. Amazon, for example, is in cooperation with Createspace, allowing the reader the choice between Kindle and paperback formats. (See my blog on self publishing for how to use these services)
Still there are hurdles to cross to see real book sales, and many of them pull us back into the real world.